Emma is an email marketing tool. All its functionalities are similar to those found in other tools, but they offer a clear interface and solid infrastructure: drag & drop email editor, templates to create emails without starting from scratch, segmentation tools, access via API, HTML templates, etc.
The price for an Emma monthly plan varies depending on the type of tools you need: starting at $89 a month for the most basic plan which only includes access for one user and is limited to one automation, up to $229 a month if you want to give access to all your equipment, as well as having the option to create an unlimited number of automations and other advantages.
|Number of Contacts|
|Emma HQ ||$839||75,000|
Emma Main Features
A positive review we found about Emma
I am currently using this as a sub-account for managing multiple products under a single primary account. The software is intuitive, the builder is more efficient than others out there once you get used to it, and I really enjoy how it works to segment. Automation is a breeze and multivariate testing works very well and it is easy to see individual winners of campaigns.
A bad review we found about Emma
Occasionally, copying / pasting from Word or other sources can cause serious formatting issues that can not be fixed without digging into the source. The function of the Word clipboard does not always work. Building out of a template’s structure— specifically dragging and falling— can be frustrating, because blocks can not always be moved anywhere you want them to be. Sometimes the font layout— ital, bold, underline— can get “stuck,” which means you have to re-format into the origin.